It’s that time of year again, the one in which customer experience observers the world over lay out their predictions around what the CX market has in store for the coming 12 months. Not to be left out of this cavalcade of crystal balls, in full Zoltar mode, Ryan Strategic Advisory provides its take on what key trends in this sector are most likely to have everyone talking during 2025. Here goes…
- Agentic functionality drives CX interest in AI – it’s no