- by: Anton Vukic, Vice President Global Partnerships at Afrishore BPO

There's a version of the AI customer service story that's been told confidently for the past two years. Deflect volume. Reduce headcount. Let the bot handle it. The data is starting to push back.
Gartner's 2024 research shows only 14% of customer service issues are fully resolved in self-service. A separate Gartner poll found that 51% of customers trust human agents most for issue resolution - and only 7% trust AI. By 2027, Gartner predicts that 50% of organisations that planned to








